Thursday, August 2, 2007

Logo Re-design

The chatter about Kissimmee potentially redesigning their logo has reached a new higher pitch. According to those who propose the redesign, the city logo is a marketing tool and needs updating.

We say this: the likelihood that a business would choose Kissimmee based on the city logo is more slight than the likelihood that they are looking for "All-America City Finalist" on the city's marketing materials.

When, do you suppose, does a new business moving into Kissimmee first see any materials with the city logo on them?

If the City Commission has $40,000 in available money that they want to invest in beneficial marketing of the city, we suggest that that money be allocated towards economic development, not letterhead.

4 comments:

Anonymous said...

Are we going to have to pay a logo tax... uhh.. I mean a logo fee next?

Anonymous said...

I kind of like the cow.

Anonymous said...

Wayne Who, Why don't you be a good citizen and donate the use of the Cowssimmee logo to the city for free. That way they could save $40,000 and use it for something else that is stupid.

John said...

"Kissimmee - The Town With the Name That Other Towns Make Fun Of"